Studio Manager 

ABOUT US

GoodGood Studio is a new upcoming reformer strength training fitness studio in Virginia Beach. We help people feel stronger in their bodies and more connected to themselves—on and off the reformer—because when people feel good in their bodies, they show up better for their families, their work, and themselves.

We’re building more than a workout. We’re building a place rooted in care, community, and high standards—where clients feel supported and challenged, and where our team feels proud of the work they do every day.

If you’re driven, thoughtful, and energized by the idea of positively impacting people and the Virginia Beach community, you’ll feel right at home. We’re looking for people who lead with heart, take ownership of their work, and want to grow alongside a studio that’s just getting started.

THE ROLE

The Studio Manager is responsible for the day-to-day experience of GoodGood Studio clients, ensuring the studio runs efficiently, clients receive exceptional service, and trainers as well as any additional teams are supported. This role combines high-touch client service with hands-on operational and team oversight, supporting business growth through exceptional execution of daily operations.

RESPONSBILITIES

SALES AND RETENTION

  • Present, promote, and sell studio services and memberships to new and existing clients

  • Respond to all client and prospect inquiries across phone, email, and in-person channels

  • Manage intro pack conversions and upsell memberships and packages

  • Track and update sales, cancellations, leads, and acquisition data in studio CRM

  • Call cancellation requests to resolve, retain, or collect feedback

  • Ensure all client bookings and payments are processed accurately via CRM

  • Develop KPIs in collaboration with the Founder

  • Report weekly sales and retention KPIs to the Founder

  • Take ownership of assigned shifts as revenue-driving opportunities, including proactively engaging new and prospective clients before and after class to support conversions and retention

  • Demonstrate awareness of class demand and new-client attendance patterns, using this insight to prioritize presence during high-impact shifts

CUSTOMER SERVICE

  • Deliver a best-in-class, hospitality-driven experience to every client

  • Foster a culture of community and inclusion within the studio

  • Identify and implement surprise-and-delight moments for members

  • Maintain studio presentation standards including scent, lighting, music, and cleanliness

  • Lead intentional new-client intake experiences, including reviewing intake forms, answering questions, and ensuring documentation is completed and filed accurately in studio systems

TEAM MANAGEMENT

  • Support with trainer and front desk schedules, schedule entry

  • Cross-checks for schedule coverage gaps in tandem with Lead Trainer and assist on urgent/last minute substitutions

  • Communicate day-to-day updates to GoodGood Studio team as needed

  • Support performance feedback and check-ins in partnership with the Founder

  • Maintain records of team compliance on certifications, training, and procedures as needed

  • Coordinate quarterly team meetings alongside the Founder

  • As needed, support of payroll to ensure staff are paid correctly and on time

FACILITY & OPERATIONS

  • Maintain studio hygiene and organization across all client and staff areas

  • Oversee equipment readiness, repairs, and vendor communication

  • Complete daily opening/closing procedures and maintenance checks

  • Update SOPs and document processes in collaboration with Founder

  • Ensure new front-of-house is properly staffed and trained

  • Manage inventory of supplies, towels, and retail stock

  • Track and report on operational issues and improvements to the Founder

SYSTEMS & ADMIN

  • Use booking and CRM tools to manage client accounts and performance metrics in collaboration with Founder

  • Ensure timely follow-ups and task completion using shared systems

  • Support social media or email announcements as needed

  • Support marketing initiatives, including light social media support, distributing flyers, and assisting with in-studio or community events

  • Represent the GoodGood Studio brand consistently across all client-facing moments and marketing touch points

  • Protect client data and comply with data privacy policies

  • Enforce studio policies while supporting a positive member experience

PRE-REQUISITES AND ATTRIBUTES

  • 2-3+ years in customer-facing, service-driven roles (fitness, retail, hospitality)

  • Experience in sales, client retention, and front-of-house operations

  • Excellent communication and interpersonal skills

  • Proficient with studio management software is a plus (Walla, MindBody, Mariana Tek, etc.)

  • Strong organizational skills with attention to detail

  • Team-oriented and solutions-driven mindset

  • Passion for fitness, wellness, and hospitality

  • Growth mindset and eager to learn more about business

  • Availability to work weekends

COMPENSATION 

  • $17.50/hour 

  • Opportunity to earn sales commission

  • 50% off drop in classes

HOURS OF WORK

  • 20 hours per week

  • Shift patterns may vary

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